These are my type explorations playing with materials that form alphabets in collage, drawing, vector, and even glue that creates structure and movement. This is an a fun exercise to understand the principles of type in the most exciting way. Then the fold out pamphlet creates dimension and texture from how the type is treated and understanding legibility.
This is a conceptual Film Festival Poster that themes in Hopeless Romantics. The Film Festival would showcase movies that includes theater and music that involves the running theme of not accomplishing their dreams. I chose a rose to symbolize romanticism and teeth to symbolize a voice that sings for it's feelings being heard. The image making is collaged with detailed Illustrations. Also, the type is Illustrated as well. This poster and title was influenced by Matmos in "Roses has teeth in a mouth of a beast". Then I created an abstratct animation short as a Film Festical set.
This is a conceptual Film Festival Poster that themes in Hopeless Romantics. The Film Festival would showcase movies that includes theater and music that involves the running theme of not accomplishing their dreams. I chose a rose to symbolize romanticism and teeth to symbolize a voice that sings for it's feelings being heard. The image making is collaged with detailed Illustrations. Also, the type is Illustrated as well. This poster and title was influenced by Matmos in "Roses has teeth in a mouth of a beast". Then I created an abstratct animation short as a Film Festical set.
This is a conceptual Film Festival Poster that themes in Hopeless Romantics. The Film Festival would showcase movies that includes theater and music that involves the running theme of not accomplishing their dreams. I chose a rose to symbolize romanticism and teeth to symbolize a voice that sings for it's feelings being heard. The image making is collaged with detailed Illustrations. Also, the type is Illustrated as well. This poster and title was influenced by Matmos in "Roses has teeth in a mouth of a beast". Then I created an abstratct animation short as a Film Festical set.
Yrene Ramirez
Graphic Designer & Illustrator

EXPERTISE

BRAND IDENTITY
Head designer and project managed print materials for Kura Revolving Sushi Bar such as special monthly menus, flyers, stickers, posters, soffit designs, barricades for store openings.
Re-branded Kura Revolving Sushi Bar's (chain restaurant) food and alcohol menu design with layout, colors, textures and structure.
Designed printed newsletters,
deal sheets, and digital banners
in InDesign with consistent guidelines in typefaces, layouts, type treatment, and campaign brand identity.
Packaged design in Illustrator
for promotional and new launch capsule campaigns with the client's assets and briefs.

CONCEPT DEVELOPMENT
Designed multiple concepts for swimwear campaigns with image
and type design treatment that
follows monthly mood boards.
Animated gifs of images and text
for Instagram stories, Instagram
flyers, and MailChimp.
Created design concepts for new clothing line for Family Store called "Blue Jean Baby". Collaborate with another designer and work together
to advertise the store in different mediums such as stop motion, collage, illustration and photography.

MARKETING PRODUCTION
Digital designed and advertised social media posts, email blasts, blog posts, and digital signage for malls and inside/outside restaurants to boost sales to promote Kura Revolving Sushi Bar's special menu announcements.
Designed different concept t-shirts
for car show events suited for car enthusiasts and the Meguiar's Team.
Designed on the Meguiar's social media game, "Spot the 5 Differences".
Assisted on photo editing and
edit type on the Meguiar's product packaging dieline layouts.
Understand the development of
the car company marketing plan, production, and packaging.

My Values
I am a passionate designer, extremely driven,
and have an impeccable work ethic and unique
design style that I am confident that I will be a beneficial asset to any design team.
Creating conceptual designs with meaning
and a purpose is something I like to play and brainstorm when it comes to designing. It makes
the process fun and valuable.
SKILLS
Proficient in the Adobe Creative Suite CC: Photoshop, InDesign, Illustrator, & Adobe Acrobat
Knowledgeable in After Effects, Premiere Pro, Microsoft Word, PowerPoint, Google Sheets & Excel
Illustrating, Book structures, Letterpress & Silkscreen Printing.
ACHIEVEMENTS
Otis Scholarship 2014-2018
Cal Grant 2014-2018
La Quinta Arts Foundation 2014-2018
Gerald Tucker Scholarship 2016-2017
EDUCATION
BFA - Communication Arts Emphasis in
Graphic Design Otis College of Art and Design (August 2014 - May 2018)
